
Every year on 14th October, the global community marks World Standards Day. It’s a moment to pause and appreciate the work of thousands of experts and organisations who collaborate to create international standards that shape the way we live, work, and do business.
Standards often go unnoticed - until something goes wrong. Yet, they are everywhere. From the food we eat, the technology we rely on, to the safety of our workplaces, standards create a framework of trust, consistency, and reliability.
At their core, standards are about shared best practice. They bring together knowledge from across industries and geographies, distilling it into agreed ways of working that everyone can follow.
For businesses, this means:
The power of these standards is that they don’t just provide theory – they translate into practical actions businesses can implement to improve efficiency, reduce risks, and grow with confidence.

The theme for World Standards Day 2025 is “Shared vision for a better world: Spotlight on SDG 17 – Partnerships for the Goals.”
This theme highlights the importance of collaboration and partnerships in achieving the United Nations’ Sustainable Development Goals (SDGs). Specifically, SDG 17 focuses on strengthening global partnerships to support sustainable development.
Standards play a critical role here as:
In other words, standards help organisations work together – across industries, countries, and cultures – to create a safer, fairer, and more sustainable world.
The world is changing faster than ever before. Global supply chains, digital transformation, climate change, and shifting regulations all mean that businesses face increasing pressure to demonstrate responsibility, resilience, and reliability.
Standards provide a common language of trust.
They allow organisations of every size - from SMEs to multinationals - to work together with confidence. For customers, suppliers, regulators, and investors, certification to an international standard is more than a badge; it’s evidence of integrity.
At Brookfields, we work with businesses of all sizes to make standards accessible, understandable, and most importantly - effective.
We don’t see ISO as just a certificate on the wall. For us, it’s about building systems that work and bring value to the business. By embedding standards into the way an organisation operates, we see real transformation:
With a 100% success rate in guiding clients to certification, we know that the right support makes all the difference.
World Standards Day is more than just a date on the calendar. It’s an invitation to ask important questions:
If you’ve been considering certification, or if your systems need refreshing, now is the perfect moment to act.
It can feel overwhelming at first, but you don’t have to go through it alone. We’ll take the stress out of the process, guide you every step of the way, and make sure your business is fully ready for certification – and beyond.